The Swedish company NOAQ Flood Protection AB is presenting itself at INTERSCHUTZ 2026 in Hanover with a clearly defined trade show concept. The focus is on strengthening its market position in the German-speaking region (DACH) and further expanding international networks. As a provider of mobile flood protection solutions, the company specifically targets civil protection agencies, municipal decision-makers, and industrial users.

Engaging with potential end-users

A key objective of the trade show presence is to increase brand awareness. At the same time, NOAQ is using the platform to nurture existing partnerships and attract new sales partners. The company pursues a distributor-oriented business model that focuses particularly on collaborations in the B2G and B2B sectors. In addition to engaging with buyers, the focus is also on dialogue with potential end users to demonstrate the practical benefits of the systems in real-world applications.

Focus on mobile flood protection solutions

The centerpiece of the presentation is the “NOAQ Boxwall” flood protection system, a mobile solution designed for rapid deployment on flat surfaces. The system is based on a modular design and allows for flexible adaptation to different deployment scenarios. Various model series provide protection against water levels of up to one meter.

Self-anchoring operating principle

A key feature of the technology is its self-anchoring operating principle: The barrier uses the pressure of the oncoming water to anchor itself securely to the ground. As water pressure increases, so does the system’s stability. This eliminates the need for additional fastening measures.

Efficiency and Handling in Use

Compared to traditional sandbag solutions, the system is said to be significantly more efficient. According to the company, the barrier can be set up many times faster, with just two people able to secure large areas within a short time. At the same time, the low weight of the individual elements significantly reduces logistical effort.

The individual components are designed so that they can be connected without tools. Special elements such as corner modules or end caps also enable use in complex urban environments. The compact design also reduces transport and storage costs, which is particularly important for municipalities and emergency response organizations.

Sustainability and Long-Term Use

Another key feature of the system is its reusability. While sandbags often need to be disposed of after a single use, the mobile barrier can be cleaned and reused multiple times.

This leads to lower ongoing costs while simultaneously reducing environmental impact from contaminated materials. With this approach, NOAQ positions itself as a provider of sustainable solutions in the field of flood protection. The combination of rapid deployment, ease of use, and long-term cost-effectiveness is designed to appeal in particular to organizations seeking to improve their resilience against increasing extreme weather events.

International Focus and Market Development

Participation in INTERSCHUTZ 2026 underscores the company’s international focus. For NOAQ, the trade show offers the opportunity to present its technology to a global audience of experts and gain new insights for further market development.

Against the backdrop of rising flood risks in many regions, the need for flexible and rapidly deployable protection systems is becoming increasingly important. NOAQ addresses this development with a technology-driven approach focused on efficiency, scalability, and sustainability.

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